Culture Index exists to catalog cultural institutions online, and highlight the best practices that inspire us.
Launching with a focus on museums and building from there, we are a resource for both research and discovery. Browse information about online communications, and discover ideas with examples of what’s possible for cultural institutions in the digital space.
As a community project facilitated by Base, we invite you to use and contribute to this growing resource.
British Museum
The first national public museum of the world. The British Museum is unique in bringing together under one roof the cultures of the world, spanning continents and oceans. No other museum is responsible for collections of the same depth and breadth, beauty and significance.
Tech Specs
Tech Specs
Performance
Accessibility
Best Practices
SEO
Performance
Accessibility
Best Practices
SEO
MailChimp
used by 159 institutionsMailchimp is a widely-used marketing platform that helps businesses manage and automate email campaigns. It offers tools for creating, sending, and analyzing emails, as well as managing subscriber lists. Read more
Google Analytics (GA4)
used by 317 institutionsGoogle's analytics platform that offers advanced tracking and analysis capabilities across web and app data for enhanced user behavior insights. Read moreFacebook Pixel
used by 213 institutionsA code snippet that tracks visitor actions on your website to optimize ad targeting and measure the effectiveness of Facebook advertising campaigns.
TikTok Pixel
used by 37 institutionsA tracking code that allows advertisers to measure the effectiveness of their TikTok ads by monitoring user actions on their website.
Linkedin Insight Tag
used by 40 institutionsA JavaScript code that enables website owners to track conversions, retarget website visitors, and gain deeper insights from LinkedIn ad campaigns.
Hotjar
used by 47 institutionsA behavior analytics tool that combines heatmaps, session recordings, and feedback surveys to help understand how users interact with your website.
Drupal
used by 112 institutionsAn open-source content management system known for its flexibility and extensive customization options, often used for complex and large-scale websites. Read moreTN Express Web
used by 5 institutionsA content management system designed for creating and managing websites with ease, offering a range of templates and tools for customization.
PHP
used by 484 institutionsA popular open-source scripting language widely used for web development and server-side applications. Read more
Vue.js
used by 69 institutionsA progressive JavaScript framework for building user interfaces and single-page applications.
GSAP
used by 100 institutionsA high-performance JavaScript library for creating animations and transitions in web development.
React
used by 118 institutionsA JavaScript library for building user interfaces, maintained by Facebook, that allows developers to create reusable UI components. Read more
MailChimp
used by 151 institutionsMailchimp is a widely-used marketing platform that helps businesses manage and automate email campaigns. It offers tools for creating, sending, and analyzing emails, as well as managing subscriber lists. Read more
Microsoft ASP.NET
used by 33 institutionsA web framework for building dynamic web applications and services with .NET and C#.
IIS
used by 13 institutionsInternet Information Services, a flexible, secure, and manageable web server created by Microsoft for hosting websites and web applications.
Google Maps
used by 171 institutionsGoogle Maps is a web-based service that provides detailed maps, satellite imagery, and street views of locations worldwide. It offers navigation, real-time traffic updates, and route planning for various modes of travel. Widely used for its accuracy and comprehensive features.
core-js
used by 364 institutionsA modular standard library for JavaScript that provides polyfills for ECMAScript features.
LazySizes
used by 100 institutionsA lazy loading library for images, iframes, and other media that optimizes loading by only loading elements when they enter the viewport.
jQuery
used by 537 institutionsA fast, small, and feature-rich JavaScript library that simplifies HTML document traversal, event handling, and animation.