Culture Index exists to catalog cultural institutions online, and highlight the best practices that inspire us.



Launching with a focus on museums and building from there, we are a resource for both research and discovery. Browse information about online communications, and discover ideas with examples of what’s possible for cultural institutions in the digital space.



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Culture Index

New York City Ballet

United States
Performance
Dance Company
New York City Ballet is one of the foremost dance companies in the world, with a roster of spectacular dancers and an unparalleled repertory. The Company was founded in 1948 by George Balanchine and Lincoln Kirstein, and it quickly became world-renowned for its athletic and contemporary style. Jerome Robbins joined NYCB the following year and, with Balanchine, helped to build the astounding repertory and firmly establish the Company in New York.
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Tech Specs

Tech Specs

  • Google Analytics (GA4)

    Google's analytics platform that offers advanced tracking and analysis capabilities across web and app data for enhanced user behavior insights. Read more
    used by 318 institutions

  • Facebook Pixel

    A code snippet that tracks visitor actions on your website to optimize ad targeting and measure the effectiveness of Facebook advertising campaigns.

    used by 214 institutions

  • TikTok Pixel

    A tracking code that allows advertisers to measure the effectiveness of their TikTok ads by monitoring user actions on their website.

    used by 38 institutions

  • Swiper

    A modern touch slider library for creating responsive and mobile-friendly sliders and carousels.

    used by 132 institutions

  • core-js

    A modular standard library for JavaScript that provides polyfills for ECMAScript features.

    used by 365 institutions

  • jQuery

    A fast, small, and feature-rich JavaScript library that simplifies HTML document traversal, event handling, and animation.

    used by 537 institutions

  • Amazon CloudFront

    A fast content delivery network service that securely delivers data, videos, applications, and APIs to customers globally with low latency.

    used by 23 institutions

  • jsDelivr

    A free and open-source CDN for web development that supports JavaScript libraries, CSS frameworks, and other assets from multiple sources.

  • Cloudinary

    A cloud-based service that provides comprehensive media management solutions, including image and video upload, storage, manipulation, and delivery.

    used by 10 institutions

  • Amazon Web Services

    A comprehensive cloud computing platform offering a wide range of services for computing, storage, databases, analytics, machine learning, and more.

    used by 114 institutions

  • Mautic

    An open-source marketing automation platform that allows businesses to manage email campaigns, social media, and more with powerful segmentation and personalization features.

    used by 11 institutions

  • Cloudinary

    A cloud-based media management service that offers comprehensive tools for image and video upload, storage, manipulation, and delivery.

    used by 10 institutions

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