Culture Index exists to catalog cultural institutions online, and highlight the best practices that inspire us.
Launching with a focus on museums and building from there, we are a resource for both research and discovery. Browse information about online communications, and discover ideas with examples of what’s possible for cultural institutions in the digital space.
As a community project facilitated by Base, we invite you to use and contribute to this growing resource.
Victoria and Albert Museum
The V&A is a family of museums dedicated to the power of creativity. Our mission is to champion design and creativity in all its forms, advance cultural knowledge, and inspire makers, creators and innovators everywhere. We share a 5,000 year old story of creativity through exhibitions, events, educational programmes, digital experiences, conservation, research and an ever-evolving national collection of over 2.8 million objects spanning every creative discipline
Tech Specs
Tech Specs
Performance
Accessibility
Best Practices
SEO
Performance
Accessibility
Best Practices
SEO
Lodash
used by 69 institutionsA modern JavaScript utility library that provides helpful functions for common programming tasks, such as manipulating arrays and objects.
core-js
used by 329 institutionsA modular standard library for JavaScript that provides polyfills for ECMAScript features.
LazySizes
used by 88 institutionsA lazy loading library for images, iframes, and other media that optimizes loading by only loading elements when they enter the viewport.
jQuery
used by 485 institutionsA fast, small, and feature-rich JavaScript library that simplifies HTML document traversal, event handling, and animation.
Slick
used by 53 institutionsA fully responsive and customizable carousel slider for showcasing content in a dynamic and interactive way.
Google Analytics (GA4)
used by 285 institutionsGoogle's analytics platform that offers advanced tracking and analysis capabilities across web and app data for enhanced user behavior insights. Read moreFacebook Pixel
used by 191 institutionsA code snippet that tracks visitor actions on your website to optimize ad targeting and measure the effectiveness of Facebook advertising campaigns.
TikTok Pixel
used by 33 institutionsA tracking code that allows advertisers to measure the effectiveness of their TikTok ads by monitoring user actions on their website.
Linkedin Insight Tag
used by 36 institutionsA JavaScript code that enables website owners to track conversions, retarget website visitors, and gain deeper insights from LinkedIn ad campaigns.
Hotjar
used by 43 institutionsA behavior analytics tool that combines heatmaps, session recordings, and feedback surveys to help understand how users interact with your website.
PHP
used by 438 institutionsA popular open-source scripting language widely used for web development and server-side applications. Read moreRuby
used by 4 institutionsA dynamic, open-source programming language with a focus on simplicity and productivity, often used in web development through the Ruby on Rails framework.
Amazon CloudFront
used by 21 institutionsA fast content delivery network service that securely delivers data, videos, applications, and APIs to customers globally with low latency.
Amazon S3
used by 36 institutionsAmazon's scalable storage service for object data that offers high durability, security, and performance for data storage and retrieval.
Cloudflare
used by 178 institutionsA global network service that provides content delivery network (CDN), DDoS mitigation, internet security, and distributed domain name server services.
Amazon Web Services
used by 107 institutionsA comprehensive cloud computing platform offering a wide range of services for computing, storage, databases, analytics, machine learning, and more.
Vercel
used by 24 institutionsA cloud platform for static sites and serverless functions that optimizes the development and deployment of front-end projects. Read more
Bootstrap
used by 135 institutionsBootstrap is a widely-used, open-source front-end framework for developing responsive web designs. Created by Twitter, it offers a collection of HTML, CSS, and JavaScript tools and components, making it easy to create mobile-first websites. Bootstrap is popular for its ease of use, extensive documentation, and ability to streamline web development processes.
Salesforce
used by 14 institutionsSalesforce is a cloud-based customer relationship management (CRM) platform that helps businesses manage interactions with customers, prospects, and partners. It offers tools and applications for sales, customer service, marketing, analytics, and more, all integrated on a single platform.
WordPress
used by 266 institutionsWordPress is a popular, open-source content management system (CMS) that powers over 40% of websites. Initially a blogging platform, it now supports various sites with customizable themes and plugins. Known for its user-friendly interface, WordPress is used by both beginners and professionals to create and manage websites. Read more
WordPress
used by 272 institutionsWordPress is a popular, open-source content management system (CMS). Initially a blogging platform, it now supports various sites with customizable themes and plugins. WordPress is used by both beginners and professionals to create and manage websites. Read more
MySQL
used by 247 institutionsAn open-source relational database management system widely used for web applications and data storage.
Yoast SEO
used by 148 institutionsYoast SEO is a popular WordPress plugin that helps optimize websites for search engines. It offers tools for improving content, keywords, and readability, enhancing a site's visibility and ranking.
RSS
used by 155 institutionsRSS (Really Simple Syndication) is a web feed format used to publish frequently updated content such as blog posts, news articles, and podcasts. It allows users to subscribe to feeds from their favorite websites and receive updates in a standardized, easy-to-read format. This helps users stay informed without needing to visit multiple websites.
PayPal
used by 12 institutionsA widely-used online payment system that allows individuals and businesses to send and receive payments electronically.
Elementor
used by 26 institutionsA drag-and-drop page builder for WordPress that allows users to create custom layouts and designs without coding.
Mautic
used by 10 institutionsAn open-source marketing automation platform that allows businesses to manage email campaigns, social media, and more with powerful segmentation and personalization features.
React
used by 105 institutionsA JavaScript library for building user interfaces, maintained by Facebook, that allows developers to create reusable UI components. Read moreSvelte
used by 3 institutionsA radical new approach to building user interfaces that shifts much of the work to compile time, resulting in highly optimized and fast JavaScript code.
Ruby on Rails
used by 4 institutionsA server-side web application framework written in Ruby that follows the MVC pattern and emphasizes convention over configuration.